Case Study

AI-Powered Lead Generation

How we built an autonomous agent that discovered 750+ qualified prospects in hours—work that would have taken weeks manually

🎯

The Problem

Our client operates a marina listing platform and needs to continuously find new marinas to add to their directory. This has historically been a manual, research-heavy process requiring someone to:

  • Google marinas region by region, one area at a time
  • Visit websites one by one to gather contact information
  • Manually evaluate each marina's fit based on available services
  • Check against existing listings to avoid duplicates

This tedious process took weeks of manual research for each batch of prospects.

🤖

The Solution

We built an AI agent that handles this entire workflow autonomously, working in the background to discover, research, and qualify leads at scale.

1

Discover

Searches the web from multiple angles—government harbour data, major coastal cities, and industry directories—to find marinas that haven't been listed yet.

2

Research

Visits each website to extract key details like contact information, number of slips, services offered, and pricing structure.

3

De-duplicate

Cross-references findings against the client's existing CRM database to surface only genuinely new leads.

4

Qualify

Evaluates each prospect against the client's listing criteria and explains its reasoning—the same judgment call a human researcher would make, but at scale.

📊

The Results

In its first run, the AI agent delivered impressive results:

750+
Marinas Discovered
~400
Qualified Leads
Weeks
Of Manual Work Saved

The agent produced a ready-to-use contact list with complete qualification notes—work that would have taken weeks of manual research.

This Pattern Works Across Industries

The same approach—discover, research, de-duplicate, qualify—applies to almost any business that needs a steady pipeline of new prospects.

🔌

IoT & Hardware

Find companies announcing IoT initiatives in manufacturing, logistics, or smart cities

  • Scan news and press releases for connected infrastructure projects
  • Identify system integrators and OEMs in new markets
  • Track businesses with legacy connectivity needing upgrades
💻

SaaS & Software

Discover businesses adopting new technologies or showing growth signals

  • Monitor job postings revealing tech stack changes
  • Find companies in rapid hiring mode needing your tools
  • Identify businesses outgrowing current solutions
🏢

Professional Services

Find organizations going through changes that create service opportunities

  • Track merger and acquisition activity
  • Monitor new business registrations and expansions
  • Identify companies with compliance deadlines approaching

The Common Thread

The agent handles the tedious research legwork—the Googling, the website visits, the de-duplication against your CRM data, the copy-pasting into spreadsheets—so your sales and business development teams can focus on outreach and closing.

It's the same judgment a skilled researcher makes, but it works 24/7 and scales infinitely.

Ready to Automate Your Lead Generation?

Let's discuss how we can build a custom AI agent for your business to discover and qualify prospects at scale.